Analytics Academy on Skillshop is a collection of free e-learning courses designed by Analytics experts to help users get the most out of Google Analytics. Google Analytics currently offers 4 training

SEO specialists or marketers: As someone focused on online marketing, Search Console will help you monitor your website traffic, optimize your ranking, and make informed decisions about the …

Keyword Planner helps you research keywords for your Search campaigns. You can use this free tool to discover new keywords related to your business and see estimates of the searches they receive and …

This tells Google that you’re authorized to represent the business, so it's more likely to show up in search results. Learn how to verify your business on Google.

Search Console Educational Resources Google Search Central Get more in touch with your audience by using best practices to make it easier for search engines to crawl, index, and understand your …

Check out our SEO Starter Guide. Optimizing the quality of user experience is key to the long-term success of any site on the web. Whether you're a business owner, marketer, or developer, Web …

This track assumes that you are familiar with basic SEO practices and terms. Understand how Google works with your site. There are a lot of things to know about how Google crawls and presents your …

YouTube is one of the largest search engines in the world. Writing descriptions with keywords can help viewers find your videos more easily through search.

Search Engine Optimization (SEO) tips for your blog You can use relevant keywords in the titles and text on your posts and pages. You can also tell search engines which pages, posts, and links to ignore so …

For example, you or an SEO that you’ve hired may have built bad links to your site via paid links or other link schemes that violate our spam policies. First and foremost, we recommend that you remove as …