The pandemic has challenged the consumer industry in unprecedented ways and for consumer brands, it has made two problems particularly acute: First, the need to connect more directly with consumers ...

Jabil’s Connected Packaging platform eliminates reorder friction for everyday goods, building brand loyalty by maximizing convenience ST. PETERSBURG, Fla.--(BUSINESS WIRE)-- Jabil Packaging Solutions, ...

(MENAFN- EIN Presswire) EINPresswire/ -- "The connected packaging market is gaining significant traction as businesses and consumers seek smarter, more interactive product experiences. With rapid ...

Virtually all brands face the threats of counterfeiting and gray market trading. And no industry feels the pain more than pharma. The personal and public health concerns are huge, as is the economic ...

Marci Maddox leads IDC's worldwide research on persuasive content and digital experience technologies and co-leads IDC's Customer Experience practice for content, campaign marketing, customer data ...

The retail experience today is both physical and digital, in almost every way. From storefronts, to the purchasing experience, to customer service and marketing - the online shopping journey is as ...

With the recent conclusion of PharmaPack 2026, this month’s magazine is focused on the key messaging that emanated from the event. With the prevailing notion from this year’s PharmaPack that packaging ...

Packaging has long been a functional necessity—protecting products and displaying branding. Yet, in today's digital age, it has evolved into a dynamic tool that can actively drive business growth.

Smart packaging remains a future goal: Eighty-four percent of respondents plan to move to smart packaging, but only 1% have already made the shift. Sustainability endures: Seventy-four percent of ...

BCG’s research into consumers’ sustainability attitudes and actions is a very stark expression of three fundamental problems related to sustainability: 1. There are a raft of governmental targets and ...

Connected packaging will be increasingly important to the packaging industry in the next 12 months and beyond, up from 88.8% in 2025, according to the results of the fifth annual Global Connected ...

The provider of paper and packaging solutions, WestRock CompanyWRK unveiled connected packaging solutions for smart products. These packaging solutions have been developed through a partnership ...